StrikeTru’s Widen DAM for Akeneo connector seamlessly connects digital assets managed in Widen DAM with products managed in Akeneo PIM. It combines the power of both these solutions and allows Akeneo PIM users to quickly deploy a link to their Widen DAM, thus reducing the cost and complexity typically involved in digital asset management for multi-channel commerce. The connector automatically transfers digital assets managed in Widen DAM into Akeneo PIM, links those assets to products in PIM, enriches assets in DAM with product data retrieved from PIM, and expires digital assets in DAM based on product status maintained in PIM. It leverages APIs to integrate Widen DAM and Akeneo PIM. It can be deployed on-premise, and is also available as a cloud offering.